Izaak, W. C. ., Hariyana, N. ., Sholihah, D. R. ., & Ardyanfitri, H. . (2023). THE ANALYSIS OF BUYING INTENTION OF GENERATION Z CONSUMERS. Jurnal Mebis, 8(1), 68–78. https://doi.org/10.33005/mebis.v8i1.424