Izaak, W. C. ., N. . Hariyana, D. R. . Sholihah, and H. . Ardyanfitri. “THE ANALYSIS OF BUYING INTENTION OF GENERATION Z CONSUMERS”. Jurnal Mebis, vol. 8, no. 1, July 2023, pp. 68-78, doi:10.33005/mebis.v8i1.424.